Health Net Commercial is Getting a New Look!
Date: 07/22/21
It's simple and reminds you that you are the center of all we do.
In August 2021, Health Net Commercial’s new brand is launching. You can still count on us to deliver the same quality services you depend on.
Why are we changing our look?
To say Health Net is everything you love – and more!
The combination of our name and a fresh creative design builds on 80 years of brand strength. Also, the new look aligns us closer to the Centene family of companies, boosting our ability to put our providers and business partners at the center of what we do.
A new look does not mean a new name
Rest easy – we remain committed to all Oregonians with a selection of Coverage for Every Stage of LifeTM.
- Our new look signals more and better. Nothing is going away.
- All member and provider materials with the previous brand continue to be valid.
What is staying the same?
- Our Health Net name
- Your existing provider contract with Health Net
What is changing?
- Logo
- Color palette
- Photography colors
Here's a peek at the new logo!
We are changing our Health Net Commercial logo from teal to include a rainbow of colors. The new logo is more vibrant and unique, embracing our commitment to diversity, inclusion, access to quality care, and more.
How to request Health Net Commercial logos?
Providers partners who need a copy of the new Health Net Commercial logo for use on their materials can contact the Health Net Provider Relations Department at OR.prov.reps@healthnet.com.
Teal is great, but we think raspberry is more upbeat!
Look for new print materials in a bright and lively raspberry. It’s a cheerful and simple color that helps support a uniform look for provider and member materials.
We will use black and white photography
We will communicate our message and stories with black and white photos that are distraction-free and refreshingly simple.
Rebranding of provider portals
- Healthnetoregon.com/for-providers – Your pre-login portal. In early August, the new brand will go live. Nothing else changes. All functions remain the same.
- Healthnetoregon.com/for-providers – Your post-login portal. The new branding will come to life later in 2021. You will receive more information about this launch as we get closer.
What else?
More exciting changes are in the works. Look for additional news in the next few months.
Questions?
If you have questions regarding our new brand, contact our Customer Contact Center at 1-888-802-7001, option 2.